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Field notes.

Field notes on local marketing — what works, what fails, and why.

How Yoder Graphics grew revenue 18% — and profit 48% — by adding one more piece

Yoder Graphics ran two parts of the system for a year (+18% revenue), then added the website and Q1 2026 came in 48% more profitable than Q1 2025.

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Get mentioned by ChatGPT, Claude, Gemini & more

AEO makes your business readable and quotable by the AI answer engines people use every day.

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