Field notes on local marketing — what works, what fails, and why.
Yes, if the page has something valuable to the reader like: jobs done there, local rules, local photos. If not, one service-area page is the way to go.
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Not on Google Maps? Check five things in order: verification, suspension, category, service area and the search you're testing. A checklist for any local business.
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Yes. A referral gets your name to a customer, and then they look you up.
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AEO makes your business readable and quotable by the AI answer engines people use every day.
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