Our Work

Brand Design & Website

  • Created a logo and visual brand that represents the client and projects the brand purpose.
  • Wrote a detailed brand position and target audience avatar.
  • Set up visual elements and templates for social media, email, and other digital marketing.
  • Tailored this ministries position in the market in order to reach the clients desired target
  • Defined the key benefits and value of the ministry
  • Wrote compelling website copy to communicate the UVPs
  • Wrote all website copy
  • Wrote social media post copy for 90 days of content

Blog Design for Search Engine Traffic

  • Worked closely with the client to understand their vision, target audience, and content goals to create a custom WordPress blog.
  • Implemented search engine optimization tools and strategy to improve the blog’s growth.
  • Conducted keyword research focusing on both Google search and Pinterest.
  • Analyzed competitor content and industry trends to inform the keyword strategy and engage the target audience.
  • Reviewed and edited the client’s initial blog post drafts.
  • Offered guidance to create a more engaging reading experience.

Shopify Store & Brand Design

  • Worked with the client to develop a simple, memorable, and minimalist brand identity for their store
  • Designed a clean, user-friendly Shopify layout that showcases products, enhances the shopping experience, and aligns with the brand’s aesthetic.
  • Created custom graphics, logos, and visual assets for the store.
  • Configured and optimized all backend systems and processes within Shopify.
  • Set up the store to be completely turnkey for the client, requiring no additional setup steps.
  • Implemented best practices for inventory management, order processing, and customer service.
  • Researched and identified reliable dropshipping suppliers for the client’s products, ensuring consistent quality, timely fulfillment, and favorable profit margins.
  • Designed unique, on-brand clothing items.
  • Managed the product listing process, wrote compelling descriptions, set competitive prices, and optimizing product pages for search engines and conversions.
  • Developed a cohesive social media presence.
  • Ensured brand consistency across all social media platforms and website.
  • Provided guidance on social media best practices, hashtag strategies, and content ideas to help the client.

Real Estate Lead Generation Funnel

  • Developed a comprehensive lead generation funnel for a real estate agent.
  • Conducted in-depth research to create a detailed buyer persona and messaging throughout.
  • Wrote compelling, persuasive copy for all pages, email sequences, and ad copy.
  • Designed visually appealing, high-converting funnel pages using Go High Level, created automations.
  • Scripted an engaging, informative video for the real estate agent to connect with potential clients, build trust, and establish their expertise in the local market.
  • Edited the client-recorded video, enhancing production quality through thoughtful cuts, transitions, and the incorporation of branded visual elements.
  • Created custom graphics, including logos and supporting visual assets, to reinforce the agent’s brand identity and maintain a cohesive, professional aesthetic throughout the funnel.
  • Built an automated email sequence within Go High Level, nurturing leads with valuable content, personalized messaging, and strategically timed calls-to-action.
  • Integrated a booking calendar into the funnel, enabling leads to easily schedule appointments with the real estate agent, reducing friction and increasing conversion rates.
  • Configured intelligent email automations to send targeted, behavior-based messages to leads, ensuring a personalized experience that guides them towards a successful booking and client relationship.

Home Service Business Branding, Content Creation

  • Designed a cohesive brand identity for Markham Outdoor Services to create a  recognizable presence.
  • Designed and developed a modern, user-friendly website in WordPress.
  • Wrote compelling, SEO-optimized website copy that clearly communicates the value proposition.
  • Created eye-catching graphics and visual elements.
  • Wrote informative blog posts targeting key search terms and customer pain points.
  • Optimized blog content for search engines to drive qualified traffic.
  • Developed a social media strategy to increase brand awareness and engage with potential customers.

Transformative Reputation Management

  • Elevated the brand from a challenging reputation, with a mere 16 reviews averaging below expectations, to an impressive 4.7-star rating with over 1,900 reviews in just two years.
  • Crafted and implemented a comprehensive strategy, from pitch to execution, leveraging the sales team’s efforts.
  • Employed Podium to facilitate review acquisition, enhance team accountability, and in-depth competitive analysis.

Real Estate Marketing Course Development

  • From initial concept to detailed course structuring, outlined modules and lessons for an engaging training experience.
  • Collaborated closely with stakeholders to assimilate the marketing system, leading to the creation of impactful training material.
  • Orchestrated the full production process of the video course, including recording, video and audio editing, as well as motion graphics.

Cold SMS Marketing

  • Pioneered a cold SMS marketing strategy to re-engage a dormant lead list, inactive for over a year, driving over $270,000 in sales within 2 months.
  • Achieved a remarkable 12% response rate from a campaign targeting over 50,000 leads, through meticulously crafted messaging.
  • Utilized automations to efficiently qualify leads for appointments, significantly boosting sales figures within the campaign period.

Direct Response Ad Copywriting

  • Partnered with a niche vertical marketing firm to craft compelling TikTok/Instagram Reel ad scripts, balancing concise language with persuasive call-to-actions.
  • Executed a rigorous testing strategy over a 3-month campaign, culminating in a series of split tests that confirmed a positive return on investment.