Case Studies
Impactful case studies showcasing strategies & results across diverse marketing disciplines.
Transformative Reputation Management
- Elevated the brand from a challenging reputation, with a mere 16 reviews averaging below expectations, to an impressive 4.7-star rating with over 1,900 reviews in just two years.
- Crafted and implemented a comprehensive strategy, from pitch to execution, leveraging the sales team’s efforts.
- Employed Podium to facilitate review acquisition, enhance team accountability, and in-depth competitive analysis.
Real Estate Marketing Course Development
- From initial concept to detailed course structuring, outlined modules and lessons for an engaging training experience.
- Collaborated closely with stakeholders to assimilate the marketing system, leading to the creation of impactful training material.
- Orchestrated the full production process of the video course, including recording, video and audio editing, as well as motion graphics.
Cold SMS Marketing
- Pioneered a cold SMS marketing strategy to re-engage a dormant lead list, inactive for over a year, driving over $210,000 in sales within 2 months.
- Achieved a remarkable 12% response rate from a campaign targeting over 50,000 leads, through meticulously crafted messaging.
- Utilized automations to efficiently qualify leads for appointments, significantly boosting sales figures within the campaign period.
Direct Response Ad Copywriting
- Partnered with a niche vertical marketing firm to craft compelling TikTok/Instagram Reel ad scripts, balancing concise language with persuasive call-to-actions.
- Executed a rigorous testing strategy over a 3-month campaign, culminating in a series of split tests that confirmed a positive return on investment.
